No campaign is complete without the proper analytics and metrics to measure the success of every facet of the campaign. Here is just a sample of the questions that our analytic tools answer:

• How many leads is your network  producing
• How has your network grown on Twitter and Face book
• Who are your  fans and how can you reward them
• How much content  have Face book and Twitter users produced for your site
• What is the conversion reach for each of your social communities

By analyzing these metrics, redcoastmedia.ca is able to adjust and revise the campaign to maximize ROI.